Want To Exist, Mini Market, Lippo Group Offer Different Concepts

Jakarta – PT Matahari Tbk (MPPA) indeed has opened a minimarket ' BigMart ' in Bogor, new retail concepts as complementary Hypermarkets and supermarkets. For the sake of public interest, management offers a new concept of MPPA ready. What is that?

According to the Chief Operation Officer of Sun Food Beverage MPPA, Emi Nuel, ' BigMart ' into a mini market with variation products more than the competitors.

"We are selling the goods, in terms of number of items twice more," said Emi in Jakarta, Thursday (16/8/2012).

In addition, the fruits are tersediri on the shelf BigMart more, so that he could freely choose fruit that society needed.

"Selling fresh product, such as fruit and vegetable more. Also frozen goods more, and of course we also develop product service payment service such as electricity, water, pulse. It's still a process, "he stated.

"With the amount of stuff a lot more, then we reach 200 outlets extents m2. When compared to the minimarket, similar to the AlfaMidi, "said Emi.

He added, two outlets which have stood in Bogor is a trial project. Management still sees the response from the public to the presence of ' BigMart '.

Until there has been no final decision whether BigMart will operate fully and opened many outlets such as that done and Indomart. Alfamart

"BigMart is a pilot project. We will still be running after this evaluation. A minimum of one year, our new akab disconnect. Regardless of good or bad, "said Emi.

(wep/dru)

Lippo Group Business Enter Your Own Mini Market

Jakarta -Lippo Group through one of his sons, PT Matahari Tbk (MPPA) Central tested new retail concept, mini market in Bogor.

Mini market called Big Mart is at the same time complement the retail concept that is already running, Hypermart and Food Mart.

"It's a new pilot project. We open in Bogor. However, this is not a business plan, remained at Hypermart, "said Chief Operation Officer of Sun Food Beverage MPPA, Emi Nuel in Jakarta, Thursday (16/8/2012).

He explains, mini market so tempting market management. Then with the permission of shareholders, two Big outlet Mart has standing. Capital expenditures in this pilot project reached Rp 2 billion, including the cost of development for fulfillment and distribution outlets.

"We have a vision of multi format retail number one in Indonesia," he said.

The basic idea of the inclusion of the Sun in the form of mini market because it sees a potential retail business continues to grow. Looking at the success of Indomart and Alfamart, Emi was very eager to develop the same for Sun group.

Mini market business in Indonesia could still grow bigger, so he refused the notion if Big Mart will take market share and Indomart that have existed. Alfamart

(wep/ang)