Lippo Group Business Enter Your Own Mini Market

Jakarta -Lippo Group through one of his sons, PT Matahari Tbk (MPPA) Central tested new retail concept, mini market in Bogor.

Mini market called Big Mart is at the same time complement the retail concept that is already running, Hypermart and Food Mart.

"It's a new pilot project. We open in Bogor. However, this is not a business plan, remained at Hypermart, "said Chief Operation Officer of Sun Food Beverage MPPA, Emi Nuel in Jakarta, Thursday (16/8/2012).

He explains, mini market so tempting market management. Then with the permission of shareholders, two Big outlet Mart has standing. Capital expenditures in this pilot project reached Rp 2 billion, including the cost of development for fulfillment and distribution outlets.

"We have a vision of multi format retail number one in Indonesia," he said.

The basic idea of the inclusion of the Sun in the form of mini market because it sees a potential retail business continues to grow. Looking at the success of Indomart and Alfamart, Emi was very eager to develop the same for Sun group.

Mini market business in Indonesia could still grow bigger, so he refused the notion if Big Mart will take market share and Indomart that have existed. Alfamart

(wep/ang)